Bliss Bridal Boutique

Your Personal Bridal Squad

Bliss Bridal Boutique is Midland, Michigan’s only bridal store, located on Main Street. We strive to offer a unique and special experience for each bride, with a wide selection of dresses, accessories, gifts, shoes, and menswear. Our knowledgeable staff is passionate about helping you find the perfect gown and all the necessary items for your big day. At Bliss Bridal Boutique, we want to make sure your experience is nothing short of welcoming, exciting, and successful. Let us help you find your bliss!


John and Tamara Schmidt

We are John and Tamara Schmidt. We have lived in this beautiful town of Midland for 14 years after moving here so that our daughters could attend Calvary Baptist Academy. We love living here and the opportunity it has given us to grow as a family and business.

We love the business world and own an excavating company along with a sand company. However, having 5 daughters, 6 nieces and 2 nieces in law, we feel that the bridal and the formal world is a perfect fit for our family.  We are a family owned and run boutique, with our niece Josie Lake being manager, to multiple daughters and nieces working there throughout the week. We are so excited to have this opportunity to work together and we hope to bring fun and excitement to every bride’s special day along with providing great quality merchandise. We offer a fun, unique experience serving the entire wedding party, as well as those just seeking a special occasion dress or men’s suit to rent or buy. We are so thankful for the blessing of family and look forward to working together in this exciting adventure!


Kiley Young

My name is Kiley Young. I am so excited to be a part of the Bliss Bridal team! I grew up watching “Say Yes to The Dress” with my mom and have always thought that weddings are the most magical thing. My mom and I often say that when we went wedding dress shopping for my wedding in 2017 that those were some of our favorite days together! I hope to provide that same experience to brides and their family/friends. I have always said it would be a dream come true to work in the Bridal world and am so happy that it’s with the Bliss family!

Personal Bridal Assistant

Brooke Lavrack

My name is Brooke Lavrack. I enjoy working weekends at Bliss Bridal Boutique and helping everyone from brides and mothers searching for dresses to anyone browsing the boutique section. I look forward to assisting brides in their planning, organizing inventory, and working the boutique!

Bridal Consultant & Sales Associate

Kaitlin Schmidt

I am Kaitlin Schmidt, and I work part time as a bridal consultant and sales associate at Bliss Bridal Boutique! I am currently pursuing a Bachelor’s of Science in Elementary Education at Pensacola Christian College, but have a love for bridal and Bliss! I am excited to work with brides and their parties to find the dream dress every bride deserves.

Hannah Schmidt

I am Hannah Schmidt, daughter to John and Tamara. I attend Calvary Baptist Academy and participate in school-to-work at Bliss Bridal Boutique! I am thankful for this opportunity and excited to learn more about the bridal world and business. Inventory, dresses and retail work in the boutique are my specialties!

Boutique Manager

Josie Lake

I am Josie Lake, manager at Bliss Bridal Boutique. I was recently married in May, and have a number of friends and family members getting engaged and planning their weddings as well, making weddings and all things bridal a huge part of my life as of recent!

I have fallen in love with the bridal world and am excited to be a part of Bliss Bridal Boutique! Working alongside some of my own family, we will provide brides with the bridal experience that I know they deserve. I’m eager to help brides find their dream dress, provide them with support for their next steps in planning, and leave them with an all-around unforgettable experience. I can’t wait to meet all of our Bliss brides!

Emma and Natalie Schmidt

We are Emma and Natalie Schmidt. The youngest of five sisters! Growing up in a house of girls has inevitably made weddings and bridal dresses a common topic and we are excited to be helping out at Bliss Bridal Boutique! We bring artistic talents and unique ideas to interior design and decorating! We are excited to be a part of downtown Midland events, work retail in the boutique, and help where we can!